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Now showing items 61-67 of 67
Dissertation
Customer Recovery Controlling
(2010-06-02)
Die langfristige Sicherung bestehender (profitabler) Kundenbeziehungen erweist sich für Unternehmen zunehmend als eine wichtige und zugleich immer schwieriger zu bewältigende Herausforderung. Vor dem Hintergrund hoher Kosten für die Neukundengewinnung und sinkender Kundenloyalität auf gesättigten, wettbewerbsintensiven und transparenten Märkten – verbunden mit tendenziell steigenden Abwanderungsraten – rücken die Früherkennung und Prävention von Kundenabwanderungen sowie die Kundenrückgewinnung verstärkt in den ...
Dissertation
Individual climate mitigation in the energy sector
(2021)
Based on micro-econometric analyses of survey data, this thesis extends existing research on the determinants of climate-friendly behavior in the energy sector with a special focus on economic preferences and social identity. It contains an overarching introduction and conclusion including a discussion of the policy implications of the results and avenues for future research. The main body of the thesis contains six research articles, organized in two subsections containing three articles each. All six research ...
Dissertation
Economic Aspects of Market-based Flexibility for Electricity Networks
(2023)
This thesis contributes to the discussion of the utilization of network-supportive flexibility, in particular in the context of local flexibility markets (LFM). The thesis comprises five articles that are methodologically related but can be read independently. The focus of the investigations is on economic aspects and short- and medium-term market processes.
Chapter 1 provides an introduction to the topic including the definition of the most important terms. Chapter 2 includes the paper, “Design of regional flexibility ...
Dissertation
The Implications of Feedback Frequency for Employee Creativity
(2022)
Managers are still floundering when they have to decide on the optimal level of feedback frequency; either when they consider themselves as a source of feedback, but also when they shape the feedback environment of their employees, e.g., by allowing more (or less) frequent customer feedback. Furthermore, given that feedback is a time-consuming task, managers might be reluctant to provide feedback frequently, foregoing a potentially powerful lever for increasing employee creativity. Ultimately, clarifying the ambiguities ...
Dissertation
Consumers’ Disposal Behavior at the Base of the Pyramid
(2024)
This dissertation explores the sources of sustainable waste management by examining the disposal behavior of low-income consumers at the base of the pyramid (BoP). Consumer product and package disposal behavior varies internationally and requires a selective strategy for waste management at the BoP. Uniform approaches to waste management have proven inadequate, as BoP markets are complex and heterogeneous and thus need to be considered individually.
Therefore, this dissertation focuses on identifying factors influence ...