Identifying patterns of customer response to price endings
| dc.date.accessioned | 2013-08-15T11:49:01Z | |
| dc.date.available | 2013-08-15T11:49:01Z | |
| dc.date.issued | 2006 | |
| dc.description.everything | Dieser Beitrag ist mit Zustimmung des Rechteinhabers aufgrund einer (DFG-geförderten) Allianz- bzw. Nationallizenz frei zugänglich. - This publication is with permission of the rights owner freely accessible due to an Alliance licence and a national licence (funded by the DFG, German Research Foundation) respectively. | ger |
| dc.identifier.issn | 1061-0421 | |
| dc.identifier.other | zdb:ZDB-1-EFD | |
| dc.identifier.uri | urn:nbn:de:hebis:34-2013081543463 | |
| dc.identifier.uri | http://hdl.handle.net/123456789/2013081543463 | |
| dc.language.iso | eng | |
| dc.relation.doi | doi:10.1108/10610420610685730 | |
| dc.rights | Urheberrechtlich geschützt | |
| dc.rights.uri | https://rightsstatements.org/page/InC/1.0/ | |
| dc.subject | Pricing policy | eng |
| dc.subject | Price positioning | eng |
| dc.subject | Consumer behaviour | eng |
| dc.subject.ddc | 330 | |
| dc.subject.ddc | 380 | |
| dc.subject.ddc | 650 | |
| dc.title | Identifying patterns of customer response to price endings | eng |
| dc.type | Aufsatz | |
| dcterms.accessRights | open access | |
| dcterms.bibliographicCitation | In: The journal of product & brand management. - Bradford : Emerald, 2006, Vol 15, No. 5, 341-351 | |
| dcterms.creator | Wagner, Ralf | |
| dcterms.creator | Beinke, Kai-Stefan |