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Working paper
Exchange of Ideas #1
(2015)
This catalogue is a publication of the University of Kassel to conclude the guest professorship of Ineke Hans during the academic year 2014/2015. It is digitally published and is the first in a series of guest professor catalogues for the Product Design Course of the School of Art and Design Kassel.
Zeitschrift
Jahresbericht 2016
(Universität Kassel, Fachbereich Wirtschaftswissenschaften, 2017)
Zeitschrift
Jahresbericht 2017
(Universität Kassel, Fachbereich Wirtschaftswissenschaften, 2018)
Zeitschrift
Jahresbericht 2012
(Universität Kassel, Fachbereich Wirtschaftswissenschaften, 2013)
Zeitschrift
Jahresbericht 2019
(Universität Kassel, Fachbereich Wirtschaftswissenschaften, 2020)
Zeitschrift
Jahresbericht 2009/2010
(Universität Kassel, Fachbereich Wirtschaftswissenschaften, 2011)
Konferenzveröffentlichung
On the Challenges toward Realization of Functionally Graded Structures by Electron Beam Melting—Fe-Base Shape Memory Alloy and Stainless Steel
(ASTM International, 2020-09-22)
In the present study, an iron-manganese-aluminum-nickel (Fe-Mn-Al-Ni) shape memory alloy was processed on an austenitic steel (AISI 304) build platform by electron beam melting in order to study the feasibility of realizing functionally graded structures consisting of two different materials (i.e., a functional and a structural material). Compression specimens consisting of the processed shape memory alloy and the austenitic build platform in equal parts were investigated. The microstructure was analyzed in the ...
Aufsatz
Investigation of residual stresses in polypropylene using hot plate welding
(2020-08-05)
During the cooling process of the molten material, residual stresses appear because the reduced volume of the cooled material cannot fully fill the space formerly occupied by the molten material. The morphology in and around the weld is formed by different factors depending on the material and process parameters. Different morphological structures relate to different mechanical properties. The process parameters and the welding results including morphology and residual stress are linked together. In this article, ...
Teil eines Buches
Brands and branding in the non-profit sector − theoretical overview and discussion
(Publishing House of the University of Economics, 2015)
Branding has been acknowledged as a fundamental function for companies (e.g. Aaker & Shansby 1982: 56; Ambler et al. 2002: 13; Doyle 1990: 5; Gardner & Levy 1955; Grönroos 2007; Homer 2008; Keller 1993). A brand may be explained as an entirety of perceptions and feelings that consumers associate with a product/service recognized by a brand name. Included are aspects like distinctiveness (e.g., its packaging and logos), quality, performance, familiarity and user imagery (e.g. Batra, Ahuvia & Bagozzi 2012). Brands ...