Datum
2019Metadata
Zur Langanzeige
Konferenzveröffentlichung
Not All Reviews are Equal - a Literature Review on Online Review Helpfulness
Zusammenfassung
The amount of online reviews is growing significantly. Between 2014 and 2017, the number of reviews for TripAdvisor grew by 300% and for Yelp by 208%. However, not all online reviews are equally valuable. Some reviews are perceived to be more helpful or trustworthy then others. Hence, plethora of scholars have investigated the role of online reviews and researched factors and characteristics determining its helpfulness. Nevertheless, mixed findings were found. Consequently, the purpose of our paper is to present a holistic and representative analysis of the literature on factors indicating the helpfulness of online reviews. In total, we analyzed 81 journal articles and inductively created a framework resulting in four dimensions: review-related factors, reviewer-related factors, reader related factors and environment-related factors. The results reveled that researchers mainly focused on factors of the first two dimensions and that the findings are inconsistent and need to be further researched in the future.
Zitierform
In: European Conference on Information Systems (Hrsg.): Proceedings of the 27th European Conference on Information Systems (ECIS). Association for Information Systems: 2019, S. ; ISBN 978-1-7336325-0-8Zitieren
@inproceedings{doi:10.17170/kobra-202104153673,
author={Rietsche, Roman and Frei, Daniel and Stöckli, Emanuel and Söllner, Matthias},
title={Not All Reviews are Equal - a Literature Review on Online Review Helpfulness},
booktitle={Proceedings of the 27th European Conference on Information Systems (ECIS)},
year={2019}
}
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2021-04-28T09:36:16Z 2021-04-28T09:36:16Z 2019 doi:10.17170/kobra-202104153673 http://hdl.handle.net/123456789/12750 eng Association for Information Systems Urheberrechtlich geschützt https://rightsstatements.org/page/InC/1.0/ online reviews review helpfulness literature review research agenda co-topic analysis 004 Not All Reviews are Equal - a Literature Review on Online Review Helpfulness Konferenzveröffentlichung The amount of online reviews is growing significantly. Between 2014 and 2017, the number of reviews for TripAdvisor grew by 300% and for Yelp by 208%. However, not all online reviews are equally valuable. Some reviews are perceived to be more helpful or trustworthy then others. Hence, plethora of scholars have investigated the role of online reviews and researched factors and characteristics determining its helpfulness. Nevertheless, mixed findings were found. Consequently, the purpose of our paper is to present a holistic and representative analysis of the literature on factors indicating the helpfulness of online reviews. In total, we analyzed 81 journal articles and inductively created a framework resulting in four dimensions: review-related factors, reviewer-related factors, reader related factors and environment-related factors. The results reveled that researchers mainly focused on factors of the first two dimensions and that the findings are inconsistent and need to be further researched in the future. open access Rietsche, Roman Frei, Daniel Stöckli, Emanuel Söllner, Matthias Produktbewertung Rezension Vertrauenswürdigkeit publishedVersion 2019-06 Stockholm & Uppsala, Sweden Proceedings of the 27th European Conference on Information Systems (ECIS) European Conference on Information Systems ISBN 978-1-7336325-0-8 false 27th European Conference on Information Systems (ECIS) Research Paper 58
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