Publikationen

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Now showing 1 - 10 of 17

Data Mining (DM)
(Verlag C.H. Beck; Verlag Franz Vahlen, 2001)
Brands and branding in the non-profit sector − theoretical overview and discussion
(Publishing House of the University of Economics, 2015)
Data Warehouse (DW)
(Verlag C.H. Beck; Verlag Franz Vahlen, 2001)
Marketing research using multimedia technologies
(Information Science Reference, 2009)
Neue Medien im Kundendialog
(BusinessFORUM, 2011)
Autonomous environmental scanning in the World Wide Web
(Idea Group Publishing, 2006)
Konkurrenzforschung (Competitive Intelligence)
(Verlag C.H. Beck; Verlag Franz Vahlen, 2001)
Competitive Intelligence
(Verlag für Polizeiwissenschaft, 2009)
Customizing multimedia with multi-trees
(Information Science Reference, 2009)
Mobile Direct Marketing
(IGI Global, 2009)