Internationales Direktmarketing
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- list.type.Teil eines Buches
- list.type.Teil eines BuchesBrands and branding in the non-profit sector − theoretical overview and discussion(Publishing House of the University of Economics, 2015) Larsen, Fridrik; Wagner, Ralf; Hartmann, Alexander
- list.type.Teil eines Buches
- list.type.Konferenzveröffentlichung
How digitalization changes the internationalization of entrepreneurial firms: theoretical considerations and empirical evidence(National University of Political Studies and Public Administration (SNSPA), Faculty of Management, 2017) Wittkop, Andreas M.; Zulauf, Katrin; Wagner, Ralf - list.type.Aufsatz
- list.type.KonferenzveröffentlichungPost-crises response strategies: a combined model to manage brand crises(National University of Political Studies and Public Administration (SNSPA), Faculty of Management, 2017) Tamanini, Chiara; Wagner, Ralf
- list.type.Konferenzveröffentlichung
- list.type.Teil eines Buches
- list.type.Teil eines Buches