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Dissertation
The role of price in consumers’ purchase decisions on organic food
(2018-05)
Trotz des über die letzten Dekaden anhaltenden Wachstums des Marktes für ökologische Lebensmittel bleibt der Sektor hinter seinem Potential zurück. Als wesentlicher Grund hierfür wird häufig der Preis von Öko-Lebensmitteln genannt, der von Konsumenten als zu hoch empfunden wird. Der derzeitige Stand des Wissens bietet jedoch kein klares Bild über das Verbraucherverhalten in Bezug auf den Preis von Öko-Lebensmitteln. Das Ziel dieser Dissertation ist daher, Erkenntnisse zur Preissensitivität von Verbrauchern bei ...
Dissertation
Factors influencing consumers’ gaze and purchase behavior for food products labeled with nutrition and health claims
(2019-11)
Short Summary:
The labeling of food products with a nutrition or a health claim is a widespread practice in the EU. These claims are short sentences on the front of food packages which highlight positive nutritional characteristics or beneficial health effects for the body. Research on nutrition and health claims shows a lack of consensus on whether these claims have a positive or a negative effect on consumers’ preferences and purchase behavior. Therefore, the research objective of this dissertation was to investigate ...
Aufsatz
Urban Agriculture Oriented towards Self-Supply, Social and Commercial Purpose: A Typology
(2016-08-17)
Urban agriculture, a dynamic multifunctional phenomenon, affects the spatial diversification of urban land use, its valorization and its governance. Literature acknowledges its contribution to the development of sustainable cities. The dimension and extent of this contribution depends significantly on the particular form and function of urban agriculture. However, the complexity of interests and dimensions is insufficiently covered by theory. This paper proposes a typology for urban agriculture, supporting both theory ...
Aufsatz
Adoption of Organic Farming as an Opportunity for Syrian Farmers of Fresh Fruit and Vegetables: An Application of the Theory of Planned Behaviour and Structural Equation Modelling
(2017-11-04)
Exporting organic fresh fruit and vegetables (FFV) to the European Union could represent a great opportunity for Syrian farmers and exporters. Yet, the organic sector in Syria is comparatively young and only a very small area of FFV is organically managed. To date, little is known about Syrian farmers’ attitudes towards organic FFV production. Therefore, the aim of this study was to explore the intentions and attitudes of Syrian farmers of FFV towards organic farming and how likely they are to convert their farms to ...
Dissertation
Analysis of the Market Potential of Syrian Organic Fruit and Vegetables for Exports to Germany
(2016-10-19)
Syria has been a major producer and exporter of fresh fruit and vegetables (FFV) in the Arabic region. Prior to 2011, Syrian FFV were mainly exported to the neighbouring countries, the Gulf States and Northern Africa as well as to Eastern European countries. Although the EU is potentially one of the most profitable markets of high quality FFV (such as organic ones) in the world, Syrian exports of FFV to Western European countries like Germany have been small. It could be a lucrative opportunity for Syrian growers and ...
Dissertation
Veränderungen im Öko-Lebensmittelkonsum in Familien mit Kindern und deren Hintergründe
(2010-02-17)
Im Rahmen der Arbeit wird den Fragen nachgegangen, inwiefern der Konsum von Öko-Lebensmitteln in Familien mit Kindern im zeitlichen Verlauf Veränderungen unterliegt und worin Veränderungen im Öko-Lebensmittelkonsum in Familien mit Kindern begründet sind. Aus den hierzu gewonnenen Erkenntnissen werden Schlussfolgerungen für die Konsumentenforschung und das Marketing von Öko-Produkten gezogen. Theoretische Grundlage stellen der Familienzyklus sowie Forschungsergebnisse zum Konsumentenverhalten in Familien und zum Konsum ...
Dissertation
Labelling schemes for organic food: Consumer attitudes, preferences and willingness-to-pay in six European countries
(2011-12-12)
Since July 2010, all pre-packed organic food produced in the European Union (EU) must carry the new mandatory EU logo for organic food. Voluntary organic labels (such as national governmental logos and logos of private farmers’ associations and control bodies) can still be used, but only in addition to the mandatory EU logo. This change in the regulatory environment of organic labelling raises a number of questions regarding consumer preferences for different kinds of organic certification logos, which the present ...
Dissertation
German consumers' attitudes and preferences with regard to organic food and food from different origins
(2016-06-23)
In dieser Studie geht es darum, ein umfassendes Bild bezüglich der Konsumenteneinstellungen, Präferenzen und Zahlungsbereitschaften für ökologisch produzierte Lebensmittel und Lebensmittel verschiedener Herkünfte in Deutschland zu erhalten. Obwohl die regionale Herkunft von Lebensmitteln nicht offiziell und einheitlich geregelt ist und keiner Zertifizierung unterliegt wie die ökologische Produktion von Lebensmitteln, zeigen nationale und internationale Studien gleichermaßen, dass Konsumenten bereit sind, mehr für ...
Dissertation
Organic consumers' attitudes and preferences regarding alternatives to piglet castration without anaesthesia and analgesia in organic farming - an explorative analysis
(2013-11-05)
In Germany and other European countries piglets are routinely castrated in order to avoid the occurrence of boar taint, an off-flavour and off-odour of pork. Sensory perception of boar taint varies; however, it is regarded as very unpleasant by many people. Surgical castration which is an effective means against boar taint has commonly been performed without anaesthesia or analgesia within the piglets’ first seven days of life. Piglet castration without anaesthesia has been heavily criticised, as the assumption that ...
Dissertation
Attitudes and behaviour towards food attributes and organic food – a triangular methodological investigation of occasional organic consumers
(2012-01-04)
Organic food is increasingly available in the conventional food retail, where organic products are offered alongside with various other types of products and compete mainly with conventional and the so-called conventional-plus products. The latter are conventional products displaying particular quality attributes on the product packaging, such as ‘no artificial additives’, or ‘from animal welfare husbandry’. Often, these quality attributes also apply to organic products. Occasional organic consumers might prefer such ...