Internationales Direktmarketing
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Item Report for Chambers of Commerce and Start-up Centres(2017-08-18)Item Report for Politicians(2017)Item Output 5 ― Evaluation-Tool(2017)Item Item Das Sammeln und Kaufen von Contemporary Art(2019) Dahlhoff, H. Dieter; Mann, Andreas; Wagner, RalfItem The acceptance of mobile payments in the German retail market(National University of Political Studies and Public Administration (SNSPA), Faculty of Management, 2016)Item Ergebnisse und Redundanz in der Diskussion um eWOM: Eine kritische Literaturauswertung(Universität Paderborn, 2014)Item How digitalization changes the internationalization of entrepreneurial firms: theoretical considerations and empirical evidence(National University of Political Studies and Public Administration (SNSPA), Faculty of Management, 2017)Item Competitive Intelligence(Verlag für Polizeiwissenschaft, 2009)Item Kundenmanagement in wachsenden Märkten(Eul Verlag, 2004)Item Neue Medien im Kundendialog(BusinessFORUM, 2011)Item Linking entrepreneurial orientation to firm performance in a post-socialist market context: the case of Hungary(National University of Political Studies and Public Administration (SNSPA), Faculty of Management, 2016)Item Post-crises response strategies: a combined model to manage brand crises(National University of Political Studies and Public Administration (SNSPA), Faculty of Management, 2017)Item Outsmarting the MNCs by fitting strategic manoeuvres to national framing: evidence from India(National University of Political Studies and Public Administration (SNSPA), Faculty of Management, 2017)Item Green Luxury: New Divide in Positioning Strategies Needed?(National University of Political Studies and Public Administration (SNSPA), Faculty of Management, 2017)Item Customizing multimedia with multi-trees(Information Science Reference, 2009)Item Multimedia for direct marketing(Information Science Reference, 2009)Item Marketing research using multimedia technologies(Information Science Reference, 2009)Item Der Kunde im Fokus(2011)