Browsing Publikationen by Submit Date
-
AufsatzIdentifying patterns of customer response to price endings (2006)
-
AufsatzReport for Chambers of Commerce and Start-up Centres (2017-08-18)
-
AufsatzReport for Politicians (2017)
-
AufsatzOutput 5 ― Evaluation-Tool (2017)
-
Working paperTransparenz im Markt der Contemporary Art (2019)
-
Working paperDas Sammeln und Kaufen von Contemporary Art (2019)
-
KonferenzveröffentlichungThe acceptance of mobile payments in the German retail market (National University of Political Studies and Public Administration (SNSPA), Faculty of ManagementTritonicBucharest, 2016)
-
KonferenzveröffentlichungErgebnisse und Redundanz in der Diskussion um eWOM: Eine kritische Literaturauswertung (Universität PaderbornPaderborn, 2014)
-
KonferenzveröffentlichungHow digitalization changes the internationalization of entrepreneurial firms: theoretical considerations and empirical evidence (National University of Political Studies and Public Administration (SNSPA), Faculty of ManagementTritonicBucharest, 2017)
-
Teil eines BuchesCompetitive Intelligence (Verlag für PolizeiwissenschaftFrankfurt, 2009)
-
Teil eines BuchesKundenmanagement in wachsenden Märkten (Eul VerlagLohmarKöln, 2004)
-
Teil eines BuchesNeue Medien im Kundendialog (BusinessFORUMBonn, 2011)
-
KonferenzveröffentlichungLinking entrepreneurial orientation to firm performance in a post-socialist market context: the case of Hungary (National University of Political Studies and Public Administration (SNSPA), Faculty of ManagementTritonicBucharest, 2016)
-
KonferenzveröffentlichungPost-crises response strategies: a combined model to manage brand crises (National University of Political Studies and Public Administration (SNSPA), Faculty of ManagementTritonicBucharest, 2017)
-
KonferenzveröffentlichungOutsmarting the MNCs by fitting strategic manoeuvres to national framing: evidence from India (National University of Political Studies and Public Administration (SNSPA), Faculty of ManagementTritonicBucharest, 2017)
-
KonferenzveröffentlichungGreen Luxury: New Divide in Positioning Strategies Needed? (National University of Political Studies and Public Administration (SNSPA), Faculty of ManagementTritonicBucharest, 2017)
-
Teil eines BuchesCustomizing multimedia with multi-trees (Information Science ReferenceHershey, PA, 2009)
-
Teil eines BuchesMultimedia for direct marketing (Information Science ReferenceHershey, PA, 2009)
-
Teil eines BuchesMarketing research using multimedia technologies (Information Science ReferenceHershey, PA, 2009)
-
AufsatzDer Kunde im Fokus (2011)